Shangri-La: Connecting Continents

Hong Kong PR

LIGHTING UP THE BOSPHORUS WITH LANTERNS OF HEARTFELT WISHES FROM ACROSS
THE GLOBE.

The month of May 2013 saw the launch of Shangri-La’s latest property along the bustling shoes of the Bosphorus in Istanbul. For centuries, this 17 mile strait has been a natural divide between Asia and Europe. Unfortunately, May also saw the devastating Taksim Square riots that spread throughout Turkey. Against this backdrop we collected thousands of messages written by the staff and guests of Shangri-La hotels from around the world and lit up the Bosphorus.