Showing all articles in category 'Outdoor' — Found 22 result(s)

DIDI Smart light ProjectsFeaturedImages

DiDi: Smart Light

In China, 98% of backseat passengers don’t fasten their seatbelt. Despite a new law being introduced in March 2017, thousands of passengers continued to ignore this basic safety measure on the road. To combat this challenge, DiDi (China’s largest transportation platform) launched the Smart Light. We fitted multiple taxi’s and premium car services with seatbelt […]

AgodaProjectsFeaturedImages

Agoda: Landmarks

Agoda.com is a hotel booking website. It offers the best price to over 1 million properties, at every crooks and corners of cities around the world. For travellers who like to travel deeper and discover different things instead of just visiting the landmarks.

KFC DeliveryProjectsFeaturedImages

KFC: Shortcut

Bangkok’s traffic is amongst the worlds worst. In fact, people in Bangkok waste an average of 61 hours per person, per year sitting in it. So with the help of KFC’s delivery drivers, we collected and shared data on the best shortcuts they most frequently used to avoid congestion. It effectively and significantly reduced commute […]

Build the futureProjectsFeaturedImages

Lego: Build The Future

For the ads to have the best exposure and visibility that fits with the target audience’s insight, poster and outdoor locations were strategically selected. For example, the astronaut ad was placed at the planetarium or science museum – educational centres where parents often take their kids. The rockstar ad was placed at kid’s music schools […]

SagawaShoyu ProjectsFeaturedImages

Sagawa Soy Sauce: Japanese Paintings

Soy Sauce was invented 600 years ago and is an essential condiment in Japanese cuisine. Sagawa Shoyu is the earliest manufacturer and located in Yanai City’s white walled historic district. The dedicated act of brewing in the traditional method has been taking place there since the Samurai era. Sagawa briefed us to create a series […]

Jigsaw ProjectsFeaturedImages

Seub Nakhasathien Foundation: Jigsaw

We used the occasion of International Day of Forests to create a limited edition jigsaw puzzle. On the outside of the box is a beautiful image of a lush and beautiful tropical rainforest. However, during the 3 hours, it takes to assemble the jigsaw, the audience sees a tragic picture of a destroyed forest with […]

Voiz Mini CookiesProjectsFeaturedImages

Voiz Mini Cookies: Boyscout and the wicked mountain

Two Boy Scouts are trapped on a deserted cliff. The braided Boy Scout has both hands caught under the boulder while the other cannot move his legs. Both are starving and frail. The fat Boy Scout talks to his braided friend that he is honored to die with him and asks if he has anything […]

SagawaSoySauceProjectsFeaturedImages

Sagawa Soy Sauce: Japanese Paintings

Too much Soy Sauce can ruin the flavor of food, too little and the natural flavor isn’t enriched. With this principle in mind we engaged a Gyotaku artist (fish printer). He took just the right amounts of Sagawa Soy Sauce and used it as an ink on Washi paper to Illustrate the food. A calligrapher […]

Pitching FF ProjectsFeaturedImages

Alliance Française: Pitching French Films to Hollywood

French Films are great. They are nuanced, character-driven and soaked in the atmosphere. But, how do you promote them to a non-French audience who tend to prefer Hollywood blockbusters? This is the task Alliance Française, the leading network promoting French culture worldwide gave us. We needed to define French cinema and how unique it is […]

Savlon Healthy Hands Chalk Sticks ProjectsFeaturedImages

Savlon: Healthy Hands Chalk Sticks

Millions of children across rural India still don’t have the habit of using soap while washing hands. They believe water is enough. Countless children succumb to diseases such as diarrhea owing to this neglect. Savlon, one of India’s popular health & hygiene brands, gave a simple solution that worked like a charm. Primary grade students […]

& Daughter CCProjectsFeaturedImages

Star Plus: Star Plus & Daughters

This Women’s Day special puts the spotlight on one of India’s biggest social issues of gender inequality and takes it head on. The film tells a simple, sweet and yet powerful story of the happy result of a newer way of thinking. It’s a tribute to the women who succeed and to the men whose […]

PXMart Bag Collection ProjectsFeaturedImages

PX Mart: Bag Collection

In the eyes of Taiwan’s youth, PX Mart’s “affordable and down-to-earth” reputation seemed old and unstylish. So we gave cheap, commonplace PX Mart plastic grocery bags a radical makeover. By transforming them into a chic hand-crafted fashion handbag collection, we made saving money into a youthful fashion statement. The result was a hit, and store […]